August 10th, 2010
We just launched our latest brand partnership with The CW for their new show – Nikita.
Your mission is to snap pictures of Nikita whenever or wherever you see her – that means in TV spots, on billboards in your hometown, in your favorite magazines – you can even report it if you hear her on the radio. Each time you find Nikita, you increase your chances of winning your very own iPad or a trip to the International Spy Museum in Washington, DC.
How it works
There are 3 ways to play:
- If you hear her on the radio or see her on TV check in to Brightkite and make a post including a hashtag with the name of the station, for example #SYFY
- If you see her on a poster or in a magazine snap her photo and post it to Brightkite. Include a hashtag with the name of the magazine or the location you have seen her, for example #POSTER
- Have you spotted her online? Post a hashtag with the name of the site you are on, for example #TMZ
There will also be special, secret missions that increase your chances of winning – but you’ll have to enlist now if you want to be briefed on those. Join in the hunt for Nikita now – visit www.nikita.brightkite.com to check out the leaderboard and full instructions, or text NIKITA to 41414.
Share
Posted by lanky at 10:12 AM in Uncategorized
Comments (12)
related posts START related posts END
Login
Follow the discussion
Comments (12)
Sort by: Date Rating Last Activity
+1
drewberryg
21p
- 323 weeks ago
Very clever marketing, we are hitting a whole new level of consumer interaction, it is brilliant
Report
Reply
0
TGOLD6572
- 322 weeks ago
This is a very confusing promotion.
Report
Reply
1 reply · active 105237 weeks ago
0
toddweidel
- 321 weeks ago
i agree..thought there was a bounty card to fill out all the places I've seen her.
Report
Reply
0
freiherr
- 321 weeks ago
darn! its only open to US residents....
Report
Reply
0
tesas
- 320 weeks ago
good job
Report
Reply
0
Tadashi
- 320 weeks ago
NIKITAFB
Report
Reply
0
office file cabinets
- 319 weeks ago
It is kind of confusing...what is a hashtag is my only question. But it is pretty much self explanatory, i just checked out this Blog on the last day. I think it's too late now.
Report
Reply
0
soaped
- 319 weeks ago
only 2 hours to go. Philly 57 (CW) is where i'll be tonite.
Report
Reply
0
tuneup2011
- 317 weeks ago
Like, saved preference in the Posts, ability to post to place without checking in first (in the website it silently check us in to the location), theme redesign, and geolocation API to talk with the phone’s GPS in smartphones ?
/web/20160109005553/http://tuneup2011.net
Report
Reply
0
Around Buggy
- 315 weeks ago
Yep is really fantastic :) I liked it very much.
Report
Reply
0
shine
- 310 weeks ago
A very nice idea. I like it.
Report
Reply
0
LauraM1958
- 309 weeks ago
I'm totally confused. Just signed up for this and don't know where to began.
Report
Reply
Post a new comment
Enter text right here!
Comment as a Guest, or login:
- Login to IntenseDebate
- Login to WordPress.com
- Login to Twitter
Name
Website (optional)
Displayed next to your comments.
Not displayed publicly.
If you have a website, link to it here.
Submit Comment
Subscribe to None Replies All new comments